Turning Theory into Taste, Exploring Excellence in Every Scoop!
MBA students from IIIM had the enriching opportunity to visit the Frubon Factory Outlet at Mahindra World City, Jaipur, on 21st and 22nd May 2025. This industrial visit was a unique blend of experiential learning and sensory exploration, allowing students to delve into the fascinating world of dairy and ice cream production. The visit provided insights into the end-to-end production process of ice creams, Dairy, Cheese and many other product formulations, packaging, and quality control. Students observed how advanced technology and stringent hygiene standards contribute to delivering high-quality dairy products. Witnessing Frubon’s commitment to innovation and excellence in dairy production highlighted the significance of quality assurance and consumer-centric product development.